Martal outsources your SDR team. SalesGlider becomes your growth partner.
The typical outsourced SDR experience: you pay a monthly retainer, get assigned a rep you've never met, approve a generic email sequence, and wait. Three months later you have a handful of meetings with people who matched a job title filter but had no real intent. You're not alone - and that model is exactly what SalesGlider was built to replace.
Martal Group gives you outsourced SDRs who execute outbound on your behalf. SalesGlider gives you a strategic partner who works with you on ICP definition, offer positioning, and channel strategy - then executes across cold email, cold calling, and LinkedIn as one connected system, using signal-based targeting to keep your outreach relevant and your pipeline full.
We're not here to fill a headcount gap. We're here to build a revenue engine.
| SalesGlider | Martal Group | |
|---|---|---|
| What they sell | Strategic outbound revenue partnership | Outsourced SDR teams and lead generation |
| Pricing model | At-cost tech base + per-meeting performance fee | $4,500–$6,195+/month flat retainer |
| Intro offer | 60-day sprint, 5 qualified meetings, no long-term commitment | Retainer required from day one |
| ICP & offer strategy | Collaborative, built before launch | Client-defined |
| Outbound strategy | Collaborative, signal-based approach built on experience | Standard SDR sequences |
| Cold email | AI-personalized | |
| Cold calling | U.S.-based callers | |
| LinkedIn outreach | Coordinated with other channels | |
| All channels as one system | ||
| Performance-based pricing | Per meeting | Flat retainer + commission at higher tiers |
| Long-term contracts | Available | Required |
| Deal closing | Add-on available |
What they sell
SalesGlider
Martal Group
Pricing model
SalesGlider
Martal Group
Intro offer
SalesGlider
Martal Group
ICP & offer strategy
SalesGlider
Martal Group
Outbound strategy
SalesGlider
Martal Group
Cold email
SalesGlider
Martal Group
Cold calling
SalesGlider
Martal Group
LinkedIn outreach
SalesGlider
Martal Group
All channels as one system
SalesGlider
Martal Group
Performance-based pricing
SalesGlider
Martal Group
Long-term contracts
SalesGlider
Martal Group
Deal closing
SalesGlider
Martal Group
Performance pricing
Martal charges $4,500–$6,000+/month before you've seen a single meeting. SalesGlider's base covers your tech at cost, and the performance fee kicks in only when meetings are booked and held.
Strategy-first
We co-develop your ICP, offer angle, and channel strategy before launch. Martal assigns SDRs to execute whatever brief you hand them.
Strategic depth
We bring real outbound experience and adapt weekly based on market signals - hiring intent, competitor activity, content engagement. Martal runs standard SDR sequences.
One connected system
All three channels work as one revenue engine. Martal's channels operate as separate workstreams.
No-commitment intro
Our 60-day sprint requires zero long-term obligation. Martal requires a retainer from day one.
Account management scope
Martal offers customer onboarding and account management at higher tiers - services that extend beyond pipeline generation into managing existing client relationships.
Longer track record
More years in market with documented client histories across multiple verticals.
If you want to outsource your SDR headcount to a team that runs your approved sequence, Martal is a reasonable choice. If you want a growth partner who co-builds the strategy, runs a coordinated outbound system across every channel, and charges based on meetings delivered - that's SalesGlider. Try the 60-day sprint and see the difference.
Most lead gen shops take your retainer, work a list, and hand you a calendar invite. SalesGlider collaborates on your strategy, runs a signal-based customer acquisition system across cold email, LinkedIn, and website design - with no long-term contracts, so the risk is on us.
What You Get: